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Manager, Social Media Strategy & Activation – Walt Disney World – Remote

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Join the Magic of Disney: Manager, Social Media Strategy & Activation - Walt Disney World

Disney Experiences is seeking an exceptional Manager, Social Media Strategy & Activation to lead our in-house paid Social Media team. As a fully remote role, this position offers the flexibility to work from anywhere, while providing a competitive salary and a comprehensive benefits package. If you're a motivated and experienced social media professional looking to make a significant impact, we encourage you to apply for this exciting opportunity.

About Disney Experiences

Disney Experiences is a global leader in the entertainment and hospitality industries, with a rich history of creating unforgettable experiences for guests of all ages. Our team is dedicated to innovating and pushing the boundaries of what is possible in the world of social media. We're looking for a talented Manager, Social Media Strategy & Activation to join our team and help drive our social media initiatives forward.

Job Summary

As a Manager, Social Media Strategy & Activation, you will play a critical role in leading our paid social media strategy and activation efforts across multiple platforms, including Meta, TikTok, Pinterest, Snapchat, YouTube, and LinkedIn. You will be responsible for managing a team of social media professionals, providing guidance and support to ensure their growth and success. Your expertise in social media advertising, analytics, and technical setup will be essential in driving our social media initiatives forward and ensuring we stay ahead of the curve.

Key Responsibilities

  • Lead paid social media strategy for Walt Disney World and drive this forward, ensuring alignment with business objectives and goals.
  • Lead and support a team of social media professionals, providing guidance, feedback, and coaching to ensure their growth and success.
  • Influence the organization to adopt optimal campaign and ad setup, including best practices and evolving innovation.
  • Continue to grow and evolve our in-house teams and responsibilities, with an eye toward efficiency and effectiveness.
  • Own and manage our social media activation platform suite, including future partnership additions.
  • Collaborate with cross-functional teams to identify and design tools to improve efficiency and workflow.
  • Partner with media partners, agencies, and internal teams to improve overall technical setup and inter-departmental workflow.

Essential Qualifications & Skills

  • 10+ years of digital marketing experience, with a focus on ecommerce and social media.
  • Extensive experience with social media platforms and related tools, including Meta, TikTok, Pinterest, Snapchat, YouTube, and LinkedIn.
  • Strong understanding of online and offline data, including its use in digital and social spaces.
  • Advanced analytics and measurement skills, with the ability to coach team members on advanced analysis and testing.
  • Familiarity with work management platforms such as Workfront, JIRA, Smartsheets, etc.
  • Comfort with high levels of autonomy and the ability to distill technical details into understandable terms.

Preferred Qualifications

  • Four-year college degree or equivalent work experience in Marketing, Business, Social Media, Analytics, or Statistics.
  • Experience with social media advertising, including campaign setup, optimization, and measurement.
  • Knowledge of technical setup and changes happening across the ecosystem, including iOS 14.5 and app-related changes.
  • Experience with Conversions API and other solutions to support digital marketing privacy future-proofing efforts.

Career Growth Opportunities and Learning Benefits

At Disney, we believe in investing in our employees and providing opportunities for growth and development. As a Manager, Social Media Strategy & Activation, you will have access to:

  • Comprehensive training and development programs to enhance your skills and knowledge.
  • Opportunities for career advancement and growth within the company.
  • A collaborative and supportive work environment that encourages innovation and creativity.

Work Environment and Company Culture

Disney is a global company with a diverse and inclusive culture. We value our employees and strive to create a work environment that is engaging, challenging, and rewarding. As a remote employee, you will have the flexibility to work from anywhere, while still being part of a dynamic and connected team.

Compensation, Perks, and Benefits

Disney offers a comprehensive benefits package, including:

  • Competitive salary and bonuses.
  • Health and savings benefits.
  • Educational opportunities and tuition reimbursement.
  • Special extras and perks that only Disney can provide.

Conclusion

If you're a motivated and experienced social media professional looking to make a significant impact, we encourage you to apply for this exciting opportunity. As a Manager, Social Media Strategy & Activation, you will play a critical role in driving our social media initiatives forward and ensuring we stay ahead of the curve. Don't miss this chance to join the magic of Disney and take your career to the next level.

Apply now and take the first step towards a rewarding new role!

Apply This Job
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

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Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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